Prelook

Turn your buyer list into recurring revenue.

Qualified buyers pay your firm a membership to see your listings before the public does. The money lands in your business bank account.

See what your list is worthStart free

Run your own numbers

What is your buyer list worth?

Two numbers decide it: how many qualified buyers you have, and what early access is worth to them.

50
$99

Membership revenue per year

$59,400

Recurring, from a list you already have. Paid out to your business bank account as buyers pay.

That is what you would earn on a $594,000 sale at commission, without listing, showing or closing anything.

Yours
$59,400
100% of buyer payments
Your Prelook plan
$588/yr
Growth · 100 seats

After the card processor's fee (2.9% + 30¢ per payment) and your plan, about $56,909 a year lands in your account.

Start free with 25 seats

Easy to stand up

Four steps between your list and that number.

Most firms finish in an afternoon, with the CRM and website they already have.

  1. 1

    Open your workspace

    Name your firm, set your membership price and the early-access window. Free for up to 25 buyers, no card.

    Free to start

  2. 2

    Add your buyers

    Paste emails from your CRM or let buyers join from the sign-up page. Each buyer on the program takes one seat.

    From your CRM

  3. 3

    Put the link on your site

    One link, or an embeddable sign-up form. Works on WordPress, Wix, Squarespace and plain HTML.

    Any website

  4. 4

    Set up payouts

    A short form for your business details and bank account. Buyer payments land in your account; Prelook takes 0%.

    Paid to your bank

You charge the buyers. We bill you by seats.

Every plan is the whole product. The only thing that changes is how many buyers can sit on your program. Start free, move up when the list outgrows the cap, and never pay a percentage of what buyers pay you.

Every plan includes

  • Your own program page and sign-up link for your website
  • Buyer checkout, monthly or annual, paid out to your bank account
  • Early-access window you control, per firm and per listing
  • Listing alerts emailed to members the moment you publish
  • HubSpot sync of every buyer and an active-members list
  • 0% of buyer payments. Ever.

Starter

25 seats

Free

No card to begin

Growth

100 seats

$49/mo

or $490 a year, two months free

Pro

250 seats

$99/mo

or $990 a year, two months free

Scale

1,000 seats

$249/mo

or $2,490 a year, two months free

More than 1,000 buyers? We set up a custom plan.

Full pricing

Fits the stack you already run.

Token in, link on the site, payouts to your own bank account. Most desks collect the first membership the same day.

  • HubSpot & Pipedrive

    Every buyer shows up in your CRM with a Prelook status and a Preferred Buyers list, so you send early access from the tool you already use.

  • Your site, our portal

    Copy a sign-up URL. Signups and the payment portal live under your name.

  • Your bank account

    Buyers are charged by your firm, so the money and the receipts are yours and payouts go to your business checking. Prelook never holds it.

Website link

Your firm

Join the Preferred Buyer Program

$99 a month or $990 a year · listings stay exclusive for 14 days

The list is already the asset. Start charging for it.

Open a workspace, connect the CRM, put the link on your site. Memberships keep paying the desk all year.

Open a workspace